Marketing Management: A Strategic Decision-Making (b12)
USD 25.19 USD
Specifications
| LCCN | 2011-049516 |
| Grade From | College Freshman |
| Grade To | College Freshman |
| ISBN-13 | 9780078028793 |
| ISBN-10 | 0078028795 |
| LC Classification Number | HF5415.13.M352324 |
| Narrative Type | Nonfiction |
| Dewey Decimal | 658.8 |
| Intended Audience | College Audience |
| Illustrated | Yes |
| ISBN | 9780078028793 |
| Subject Area | Business & Economics |
| Publisher | Mcgraw-Hill Education |
| Item Length | 9.9 in |
| Subject | Marketing / General |
| Publication Year | 2012 |
| Type | Textbook |
| Format | Trade Paperback |
| Language | English |
| Item Height | 0.9 in |
| Item Weight | 34.4 Oz |
| Item Width | 8.1 in |
| Number Of Pages | 576 Pages |
What stands out about this textbook is the highlighted key terms throughout.
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